Introducing GPI, the next evolution of product experience intelligence. Built on the foundation of FlavorWiki. Learn more about FlavorWiki
Product Experience Intelligence for Global Brands
An end-to-end, AI-driven product experience platform for collecting, enriching, and transforming all your first-party data into predictive insights.
Explore the platform
Request a briefing
Trusted by global leaders
From FlavorWiki to GPI An Evolution, Not a Rebrand
GPI was built on a simple insight from our years running FlavorWiki: every product experience study creates valuable evidence, and then that evidence gets locked in a project file. GPI changes that. We transform disconnected research into connected, compounding product intelligence.
Explore FlavorWiki
From insight to impact, across the entire product life cycle
ENRICH
PREDICT
Taking consumer product research to the next level
Global Community
First Party access to our proprietary community of 2M+ consumers globally
Lab to Launch
Patented Paired Question enables product profiling and links to your in-lab testing
Flexible & Agile
Use our platform self-serve. Or get our team to collect data or deliver insights
In-Context Access
Meet the consumer where they are; in-store, in-home or on the go
AI enabled Platform
Unlock insights faster with AI optimized for expert researchers
Compatible & Scalable
Combine datasets from multiple sources to drive learning in 50+ countries
Explore the platform
Introducing GPI, the next evolution of product experience intelligence. Built on the foundation of FlavorWiki.
Learn more about FlavorWiki
Product Experience Intelligence for Global Brands
An end-to-end, AI-driven product experience platform for collecting, enriching, and transforming all your first-party data into predictive insights.
Explore the platform
Request a briefing
Trusted by global leaders
From FlavorWiki to GPI An Evolution, Not a Rebrand
GPI was built on a simple insight from our years running FlavorWiki: every product experience study creates valuable evidence, and then that evidence gets locked in a project file. GPI changes that. We transform disconnected research into connected, compounding product intelligence.
Explore FlavorWiki
From insight to impact, across the
entire product life cycle
COLLECT
ENRICH
PREDICT
Taking consumer product researchto the next level
Lab to Launch
Patented Paired Question enables product profiling and links to your in-lab testing
Flexible & Agile
Use our platform self-serve. Or get our team to collect data or deliver insights
In-Context Access
Meet the consumer where they are; in-store, in-home or on the go
AI enabled Platform
Unlock insights faster with AI optimized for expert researchers
Compatible & Scalable
Combine datasets from multiple sources to drive learning in 50+ countries
Explore the platform
Introducing GPI, the next evolution of product experience intelligence. Built on the foundation of FlavorWiki.
Learn more about FlavorWiki
Product ExperienceIntelligence for GlobalBrands
An end-to-end, AI-driven product experience platform for collecting, enriching, and transforming all your first-party data into predictive insights.
Explore the platform
Request a briefing
Trusted by global leaders
From FlavorWiki to GPI An Evolution, Not a Rebrand
GPI was built on a simple insight from our years running FlavorWiki: every product experience study creates valuable evidence, and then that evidence gets locked in a project file. GPI changes that. We transform disconnected research into connected, compounding product intelligence.
Explore FlavorWiki
From insight to impact, across the
entire product life cycle
COLLECT
ENRICH
PREDICT
Taking consumer product researchto the next level
Lab to Launch
Patented Paired Question enables product profiling and links to your in-lab testing
Flexible & Agile
Use our platform self-serve. Or get our team to collect data or deliver insights
In-Context Access
Meet the consumer where they are; in-store, in-home or on the go
AI enabled Platform
Unlock insights faster with AI optimized for expert researchers
Compatible & Scalable
Combine datasets from multiple sources to drive learning in 50+ countries
Explore the platform
Introducing GPI, the next evolution of product experience intelligence. Built on the foundation of FlavorWiki.
Learn more about FlavorWiki
Product ExperienceIntelligence for GlobalBrands
An end-to-end, AI-driven product experience platform for collecting, enriching, and transforming all your first-party data into predictive insights.
Explore the platform
Request a briefing
Trusted by global leaders
From FlavorWiki to GPI An Evolution, Not a Rebrand
GPI was built on a simple insight from our years running FlavorWiki: every product experience study creates valuable evidence, and then that evidence gets locked in a project file. GPI changes that. We transform disconnected research into connected, compounding product intelligence.
Explore FlavorWiki
From insight to impact, across the
entire product life cycle
COLLECT
ENRICH
PREDICT
Taking consumer product researchto the next level
Lab to Launch
Patented Paired Question enables product profiling and links to your in-lab testing
Flexible & Agile
Use our platform self-serve. Or get our team to collect data or deliver insights
In-Context Access
Meet the consumer where they are;
in-store, in-home or on the go
AI enabled Platform
Unlock insights faster with AI optimized for expert researchers
Compatible & Scalable
Combine datasets from multiple sources to drive learning in 50+ countries
Explore the platform
GPI - Global Product Insights
Product experience insights, built for real market decisions.
Zürich Office:
35 Zweierstrasse
8004 Zürich
Switzerland
USA Office:
140 Jonathans Drive
West End, NC 27376
United States
GPI Ecosystem
Sensory
Coming September 2026
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